Introduction

Sec 1

What's the story?

FitPal takes the ethos of MyFitnessPal and takes it to another level. Utilizing the basis of the old product, FitPal combines AI, health data, and revitalized design to create the perfect wellness platform.

What's the problem?

We want to simultaneously simplify our branding, maintain recognition, introduce AI tools, create a more playful design aesthetic, and make fitness feel more approachable.

What's the solution?

How can we create a new, engaging brand that provides a seamless transition between MyFitnessPal and FitPal, while ensuring clear and easy-to-understand content?

Research

Sec 2

Features

Sec 3

Competitions

Allows users to compete with friends and other users to help them achieve their wellness goals.

Music lovers love to rank just how much they’re enjoying a release. That’s why a key feature of Tuun is custom lists.

Kara, Smart Assistance

FitPal uses the power of AI to help users reach their highest potential. Users can get advice from Kara or use the "Ways to Improve" tool across the app for quick tips.

Apple Health Connection

In order to help users work on their wellness, FitPal needs consistent and accurate data. Users can connect FitPal with Apple Health to get the most of out of the app. Connecting with Apple Watch tracking and Apple Health data allows FitPal to keep tips and summaries up to date.

Dynamic Modes

The app’s color schemes transition between day and night, creating an easier viewing experience.

Notifications

Get encouraging FitPal notifications throughout the day.

Design System

Sec 4

Layout

Use positioning to fix topbars, sidebars, and backgrounds.

Summary

Sec 5

Let's wrap it up.

Tuun fills a gap in the market for apps to rate and review your favorite content. Music lovers enjoy talking about the latest albums and artists, Tuun creates the perfect platform to do so.

Michael Kaake
Digital Designer

www.michaelkaake.com/

Copyright Michael Kaake © 2024

Michael Kaake
Digital Designer

www.michaelkaake.com/

Copyright Michael Kaake © 2024

Michael Kaake
Digital Designer

www.michaelkaake.com/

Copyright Michael Kaake © 2024